Pott CandlesKova Commerce

Tomato Vine, 4 November creatives

5 November 2026  ·  Copy for the eight new Tomato Vine creatives from 4 November: seven stills and one short video. They all go into the Tomato ad set that is running now, not a separate test, and share one pool of five texts and five headlines, plus a description, the way your Tomato ads run now; Meta mixes them. Three texts and three headlines are already approved and running there. The two new texts, two new headlines and the description need your OK; they are written in the same voice as your October gifting texts. At the top is a strip of every creative that will carry this copy (videos show their opening frame). Please approve or reject each text and headline. Nothing is live yet.
How to review: Anything with a pencil is editable, just click and type over it. Mark each one Approve or Reject. Your edits and choices save to this page automatically and Casey can see them, so you can close it and come back whenever you like.

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Tomato Vine · Tomato ad set8 creatives · 5 texts · 5 headlines · 1 description
All eight go into the Tomato ad set that is running now, where Meta will move spend to whichever new creative earns it.
Why one shared set of texts: the Tomato ad set already runs one pool and Meta picks the mix. In the last fortnight your "two makers" text and Fiona's review sold the most (14 and 13 orders), and "Ripe tomato vines" had the best return (2.55). The greenhouse text, Vikki's review and the short copy trailed, so they make way for two new lines written for these creatives: one on the hand-splattered Pott, because four of the stills are about the pottery, and one for people buying Tomato Vine as a present. "Tomato Vine. Refillable Pott." is the best headline in the set (12 orders, return 4.26), so it leads.
Where each line comes from
NewWritten for this round and needs your OK.
Previously approvedAlready approved by you and running in the Tomato ad set now.
A · Still ·
A · Still · "Love getting these candle vessels out of the kiln!" · TYPO ON IMAGE: "toamto", please fix
B · Still · Pott & Isle of Wight Tomatoes:
B · Still · Pott & Isle of Wight Tomatoes: "Tomato Vine Candles", stacked on the shelf
C · Still · Pott & Isle of Wight Tomatoes:
C · Still · Pott & Isle of Wight Tomatoes: "Tomato Vine Candles", on the kiln
D · Still ·
D · Still · "Our candle collaboration with Isle of Wight Tomatoes! Such a joy to open the kiln."
E · Still ·
E · Still · "The smell of this candle is otherworldly. Bright, sweet & grassy. Just delicious."
F · Still ·
F · Still · "Oh. My. God. I'm in love with the tomato scent."
G · Still ·
G · Still · "This fragrance is divine even unlit..."
H · Video ·
H · Video · "I will be burning this Tomato Vine candle all winter long!"
A. Pott in hand in the pottery: "We splatter the paint on each one individually then fill it with a delicious tomato scent". Typo on the image: "toamto". Please fix before upload. B. Both logos, title "Tomato Vine Candles", stacked Potts in the pottery. C. Same lockup as still 10 with two Potts on the kiln edge. 10 and 11 are near twins, so Meta will usually fund only one; that is fine. D. Full kiln of Potts: "...we have made a limited batch, which are perfect for Christmas gifts for those who love the scent of tomato vine!" Please confirm "limited batch" is still true before it runs. E. Script "Tomato Vine" title, five stars, Pott on a kitchen shelf by a chopping board. F. Collab logos, five stars, Pott lit on a dark side table. G. Fiona's line, the same review that opens text 1 below, on a lit Pott by a lamp. Text and picture repeat each other here; Meta will mix the other texts in too. H. 5s loop, no voice. Lit Pott in low sun by a lamp, one text box throughout.

Primary Text

P1 · Fiona's review Source: Previously approved EditedRevised since your edit
"Gorgeous - the fragrance is divine even unlit it fills any room with a fresh hit of leafy tomatoes on the vine" ⭐⭐⭐⭐⭐ Buy the Pott once, then simply refill it for years.
We have revised this line since you edited it.
P2 · Two British makers Source: Previously approved EditedRevised since your edit
Pott Candles, hand-thrown in the UK. Isle of Wight Tomatoes, hand-picked in the Arreton Valley for fifteen years. Two British makers, same values, one fresh collaboration. Meet the Squashed Tomato Splatter Pott and the Tomato Vine Candle Refill. Green, herbal and greenhouse-fresh, in a Pott you'll keep for years. When the wax runs out, you don't bin the candle. You order a refill. Same Pott, every time.
We have revised this line since you edited it.
P3 · Ripe tomato vines Source: Previously approved EditedRevised since your edit
Ripe tomato vines, crushed leaves, a little herbal sharpness. Tomato Vine is our collaboration with Isle of Wight Tomatoes, hand-picked in the Arreton Valley for fifteen years. A natural wax candle, poured into the hand-thrown Squashed Tomato Splatter Pott. When your candle has finished, keep the Pott and just buy refills.
We have revised this line since you edited it.
P4 · Splattered by hand Source: New EditedRevised since your edit
Every Tomato Vine Pott is splattered by hand, one at a time, in tomato red, leaf green and a little yellow, so no two are quite the same. Inside is our Tomato Vine candle, made with Isle of Wight Tomatoes. It's fresh, green and leafy, just like the plants themselves. When the candle has finished, the Pott stays with you, and you simply pop in a new candle refill...
We have revised this line since you edited it.
P5 · For the tomato grower Source: New EditedRevised since your edit
Know someone who grows their own tomatoes? Tomato Vine smells just like the plants in the greenhouse: green, leafy and fresh. We made it with Isle of Wight Tomatoes, and it comes in the hand-splattered Squashed Tomato Splatter Pott. It's rather a lovely present, and one they'll keep, because when the candle has finished they simply pop in a new candle refill...
We have revised this line since you edited it.

Headlines

H1 Tomato Vine. Refillable Pott. Edited
Source: Previously approved best headline in the set, 12 orders, 4.26
We have revised this line since you edited it.
H2 Smells of fresh tomato leaves Edited
Source: Previously approved 4 orders, 2.21
We have revised this line since you edited it.
H3 A Greenhouse, In a Pott. Edited
Source: Previously approved most spend, 8 orders, 1.53
We have revised this line since you edited it.
H4 Splattered by hand, one by one Edited
Source: New from still 9
We have revised this line since you edited it.
H5 Made with Isle of Wight Tomatoes Edited
Source: New plain statement of the collaboration
We have revised this line since you edited it.
D Fresh, green and leafy, in a hand-splattered Pott Edited
Source: New description, shows under the headline on some placements. British edit 5 Nov, was: "Fresh, green and leafy, never sweet" (a contrast)
We have revised this line since you edited it.
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